Why 'Fail Fast' Innovation Advice Is Wrong
The five signs your project deserves patience instead of speed
Monday I shared Dr. Bose's 50-year innovation journey. Dozens of you asked the same question: "How do I know when to be patient versus when to kill a project?"
That's exactly what I break down in today's video. After 30 years making billion-dollar innovation decisions, I've identified five critical elements that separate breakthrough projects from time-wasters. Miss one element, and you waste years. Recognize all five, and you've found innovation gold.
I walk through painful HP examples where we failed these tests—killing WebOS after spending $1.2 billion, abandoning digital cameras to smartphones, and selling telepresence technology for $89 million only to buy it back for $3.3 billion. The framework reveals which projects deserve patience and which deserve to die immediately.
Watch: "Why 'Fail Fast' Innovation Advice Is Wrong"
Read the complete Dr. Bose story and patient innovation framework at Studio Notes
